Moonpig Launches The Entertainer and Early Learning Centre

The UK’s largest independent toy business, The Entertainer, and leading card and gifting platform Moonpig, have unveiled a new partnership which will see a curated selection of both The Entertainer and Early Learning Centre products available to buy alongside Moonpig’s range of personalised cards.

Moonpig customers can now shop up to 200 exciting new products from The Entertainer and Early Learning Centre including brands such as Paw Patrol, Barbie and Squishmallows. Both ranges have been designed to allow customers to seamlessly create the most personal card and gift combinations for babies and children across every occasion including birthdays and new baby celebrations.

The partnership sees Moonpig become the latest business to adopt The Entertainer’s ‘Toy Box – Total Retail Solution’. The collection has been designed to reinforce Moonpig’s brand strategy of offering a gifting range composed of established and highly respected brands that customers love and trust to suit every budget.

Andrew Murphy OBE, Group Chief Executive Officer, The Entertainer, commented:

“We’re incredibly excited to be launching this all-new collaboration with Moonpig, the UK’s go-to website for memorable and meaningful gifting.”

“The Entertainer’s ‘Toy Box – Total Retail Solution’ provides retailers with a choice of bespoke sourcing, ranging, wholesale or retail execution of their toy proposition – leaving them to run as much or as little of the end-to-end process and inventory management as they wish. Our partnership with Moonpig is testament to the versatility, as well as the attractiveness, of this offer. We can’t wait to launch on Moonpig, and welcome them as a ‘Toy Box’ partner alongside Matalan, M&S, Tesco and a host of other retailers across the globe.”

To ensure customers can shop the new collections with ease, Moonpig has designed intelligent prompts which use customer data to make personalised gifting suggestions suited to both the occasion and recipient. This approach not only makes it easier than ever before to discover the various gifting ranges, but also helps customers create the most personal card and gift combinations.

David Rimmer, Moonpig General Manager UK, commented:

“We are delighted to welcome two amazing brands to our gifting portfolio, which has not only helped expand our baby & children’s gifting ranges, but also reinforces our commitment to only having the best brands on site as part of our ongoing trusted brand strategy.”

“Our aim is to always provide customers with the opportunity to create the most personalised card and gift combinations, and we are confident that this new collection will strengthen that commitment and ambition to become the go-to place for all of your gifting needs.”

“We look forward to developing this relationship with both The Entertainer and Early Learning Centre and continue to expand these ranges with products our consumers love for every gifting occasion.”

With a collection designed to complement the existing range of cards and popular licensed designs on site, this latest addition to Moonpig’s gifting platform will allow customers to take personalising their orders to the next level.

The two new ranges of best-selling toys from The Entertainer and Early Learning Centre range in price from £12 to £35, featuring a mixture of soft toy characters from popular children’s books and shows, including The Gruffalo and Peter Rabbit. As well as sets from Hot Wheels, Bluey, Peppa Pig and Playmobil.

For more information, discover the new ranges featured on Moonpig, The Entertainer and Moonpig, Early Learning Centre.

About Moonpig

At Moonpig, we’re all about celebrating those heartfelt life moments. You know the ones we mean…the big birthdays, new arrivals, surprise engagements and the just becauses. Big or small, we love them all. And we’re so proud to be the ones helping you connect to the people you care about most.

With our ever-growing range of cards, thoughtful gifts and bright, beautiful bouquets, we’ve got just the thing to make their day. Combine this with top-notch tech and an app full of fun features, and it’s never been easier to send a card from the palm of your hand and share some love wherever you are.

About The Entertainer

The Entertainer offers thousands of toys and games at over 160 stores and through over 1000 concessions (including Tesco, Matalan & M&S) across the UK – as well as trading internationally and online.

Established in Buckinghamshire in 1981, with a founding ethos of creating memories, inspiring wonder and delivering outstanding customer service, The Entertainer is part of TEAL Group Holdings – one of the world’s leading specialist toy businesses.

The Entertainer’s sister company ‘Addo Play’ acts as its product sourcing and development arm and is home to the internationally renowned ‘Early Learning Centre’ and ‘Addo’ brands. These combine to operate as The Entertainer’s 1000+ sku private label ranges and are also sold in over 20,000 partner retail outlets worldwide.

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